Product promo and explainer templates

Product films built the way the best launch videos are: one continuous shape, a cursor that drives every change, and real names and numbers on screen.

Put in your product name, the labels and your brand colour. To show your own screens or another feature, describe it in the editor.

1:1 · 14s

One-shape UI morph

One shape never cuts: a button becomes a keypad, a picker, a budget ring, a chart and a toast, then a button again.

16:9 · 24s

Whiteboard explainer

Marker drawings explain an idea in four steps: a coin, a counter, a tree of coins and a curve that bends upward.

16:9 · 20s

Across time zones

Three people's weeks in three cities merge into the one hour that suits everyone, and the invite goes out.

16:9 · 15s

Clay product launch

A lump of clay becomes your product, shows what it does, and three benefit tags press on before the launch date.

16:9 · 20s

Watercolour course promo

The course title paints itself, lesson swatches appear one by one, a finished painting fills in, then the offer.

9:16 · 15s

Memphis app promo

Three app screens in a phone, one per headline, on bold Memphis shapes, ending on your app and where to get it.

How templates work

  1. 01

    Pick a video you like

    Each one was made by FrameCall's Quality model from one prompt, and comes with that prompt.

  2. 02

    Say what yours is for

    A business, an event, a song, a launch. One sentence is enough.

  3. 03

    Get yours in that design

    FrameCall remakes it for your idea in the editor. Change anything after, by chat.

FAQ

Do I need After Effects to use these product and explainers templates?

No. Every template runs in your browser: change the fields, watch the preview update, and download an MP4. There is nothing to install and no plugin to buy.

Can I change more than the fields?

Yes. Use the template, then describe the change in plain words, such as a new scene, other wording or a different style, and FrameCall edits the video for you. Simple changes run on the Fast tier, which costs a few credits.

Is the download free?

Yes. You can download the template with your text and colours without an account. Free downloads carry a small framecall.com mark; any credit purchase removes it from your exports.